From the Beach to the Runway

When you think of a fashion festival, towering heels and sleek boots might be the first images that come to mind. However, this year, something unexpected happened at the Paypal Melbourne Fashion Festival. Instead of strutting down the runway in stilettos or chunky platforms, models surprisingly rocked the catwalk in none other than Slappa’s Thongs! Furthermore, these beloved arch support thongs stepped into the spotlight, proving that comfort and style can seamlessly go hand in hand.

Renowned Melbourne fashion label Alpha60, models wore Slappa’s Thongs to complement their modern and effortlessly elegant designs, showcasing just how versatile our footwear can be. Kelvin, Alpha60’s Brand & Strategy Manager, praised Slappas for their elevated, yet simple style, saying: “We fell in love with the look of Slappa’s from the start. After featuring them in our e-commerce shoots, we knew they had to be part of our Melbourne Fashion Festival show. The lime green looked so good on the runway!”

Effortless Style from the Ground Up

At Melbourne Fashion Festival, our signature arch-support thongs added a fresh, carefree energy to the event. They served as a reminder that effortless style starts from the ground up—quite literally. It’s not often that footwear can transition so flawlessly from beachwear to high fashion, but Slappa’s Thongs are redefining what it means to be stylish and comfortable.

Originally designed for everyday wear. They’ve since proven that they’re not just for sandy strolls or summer getaways anymore. In fact, with their all-day comfort, lightweight feel, durable toe piece, and a perfect balance of firm yet flexible support, Slappa’s have stepped into the fashion spotlight. Moreover, they’re the kind of thongs you slip into and never want to take off, whether you’re running errands or making a statement on the runway.

Breaking the Mould of Fashion Footwear

Slappa’s Thongs have always been about breaking the mould. We’ve never been content to simply stick to tradition, and this debut at Melbourne Fashion Festival further proves that thongs can be both practical, comfortable, good for your feet and stylish in any context. From the beach to high fashion, Slappas is taking footwear to new places, and we’re thrilled to be on this journey with you.

To Kelvin and the team at Alpha60, we extend our thanks for choosing Slappas as their footwear for the Melbourne Fashion Festival, and to all of our loyal customers, thank you for being part of the Slappas story!

As Kelvin said, “Thongs! I think they are definitely on the up in high fashion trends.” We couldn’t agree more!

Cheers,
Denise
Founder, Slappa’s Thongs
#Aussiedesigned #supportaustralianownedbusinesses

Did you think I had illusions of grandeur with that title?

Have those Slappa’s folk invented some way to morph the humble thong into an actual shoe?   The kind you can wear for any occasion … well yes, we have, pretty much!

That may sound ambitious, since an occasion can be anything from fine dining, race day, clubbing, a wedding, Christmas Day, Valentine’s Day …  Oh, here’s some V day love from us to you since I am writing this blog on Valentine’s Day …

We girls like to dress up to look our best on a special occasion and for most of us that means slipping off our feet-lovin’ Slappa’s and shoe-horning our tootsies into a pair of killer heals.   Killer being the operative word!   Cos not too many hours later, we’re weary of wearing them and our feet are killing us.   How many occasions have you thought of cutting short, or spent sitting the dance out, just because your feet are screaming get me out of here! As in, out of these here heals.

So, have we got a Slappa’s solution for you?

Yes!

A reminder that our ripper rainbow selection really does have an awesome alternative to tootsie torture for every occasion. Like Race Day. You don’t want to flag before the finish line!

Here’s how you can colour co-ordinate any outfit with a pair of Slappa’s, right down to the fine detail of all your accessories, including your handbag and headgear.

If you’re dressed up in your wedding guest finery and flagging after a long reception, just lose the hat and heels and party on through the night in a set of stylish Slappa’s.

You’ll still look – and feel – amazing.

Dancing Queen here I come!

Speaking of weddings, what about the Bride?

Slappa’s bridal white thongs can carry off the most exciting day of your life in complete comfort once you’re ready to ditch your heels.

You’ll look just a perfectly pretty on your day of hearts and flowers …

If you’re opting for a less formal beach wedding, you want to sear your soul to your soul-mate, not sear the soles of your feet!

Barefoot is romantic.   Hopping across hot sand like a lobster on a barbie – not so much 😉

Whether you’re after wedding white or fancy frock fabulousness, there’s a pair of Slappa’s waiting to get loved-up with your feet.

Hope you’re having a fantastic Feb!

Denise